MiCultura and National Beer Seal Strategic Alliance for Economic Retirement
Content of the News
The Ministry of Culture and National Beer's Company signed a Memorandum of Understanding that lays the foundations for a strategic partnership to support the economic recovery and recovery of the entertainment and related industries at national level.
The Minister Carlos Aguilar Navarro and Danilo Pires Da Cunha President of National Breast, have signed the Memorandum of Understanding with the aim of supporting and reactivating the entertainment and entertainment industry, which as a result of the COVID19 pandemic has been one of the most economically affected sectors.
To this end, Cervería Nacional organizes and coordinates a typical music circuit called "Junto por lo Nuestra" with live performances at locations previously selected at different points of the country with their respective compliance with biosecurity protocols and care permitted by the Health authorities with local artists that have been previously selected by the company for this project.
According to the Minister of Culture, Carlos Aguilar Navarro, this cultural initiative is supported by the commitment of both institutions to promote national talent through typical popular music as well as support for activities and industries directly and indirectly related to give an impetus to the economy of the country from culture and artistic expressions that are part of the cultural and creative industries that employ hundreds of Panamanian people in different disciplines related to this type of event.
For his part, Danilo Pires President of National Cerveria emphasized that the company is aware of the relevance of industry and national economy and its main goal is to continue to contribute directly and indirectly to the benefit of Panama and with this important partnership they are dedicated to the economic reactivation of the country, especially of national talent of typical music, who have been absent from the challenges and scenarios throughout the pandemic.
It should be noted that this partnership is an initiative advanced by the Ministry of Culture and National Beer's, as last year they have advanced the program of artisan masks made with good Vibra, strengthening the reactivation of Panamanian artisans by buying them 10,000 masks, that have been donated to customers and consumers of this company.
The Ministry of Culture has among its functions to promote access by individuals and communities to the creation, dissemination, circulation and enjoyment of cultural activities, goods and services and to promote and stimulate research, creation, cultural expressions and development of the creative economy.


