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They will train artisan in digital, marketing and heritage skills

They will train artisan in digital, marketing and heritage skills

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The Ministry of Culture (MiCultura) through the National Handicrafts Directorate and the Office of the Casco Antiguo (OCA) will conduct a number of activities as part of Crag Day to highlight artisan work and its actors and to highlight its contribution to the country's customs, traditions and economy from 18 to 25 March.

The OCA will have at the disposal of national and foreign visitors from 10: 00 a.m. a cultural program that includes artisan merchants, at Plaza Catedral and at the Convent Santo Domingo (Arco Chato) with the delicious menus offered by the "chefs de paila" of the Sabores del Barrio project.

To complete this activity with artistic performances from 4: 00 p.m., where the Panama Municipality's Cords Quartet and Sunday's 19 student group will be presented with Fine Arts Students.

Further, the National Handicraft Management has prepared a training day of 3 days completely free for artisans from different fields to acquire tools of artisan marketing, quality and design of the world and heritage in the crafts dictated by experts in the branches of advertising, marketing and heritage design among others.

Madelaine Leignadier, a renowned cultural manager and creator of the Musicalion event will issue the theme "Importance of the management of networks and brands for artisan" on Monday, March 20 at 8: 00 a.m., while at 10: 00 a.m. you will be designing labels for artisan products with midgdalia Mojica.

On Tuesday March 21, among the exhibitors will be Raquel Adsuar, a Spanish entrepreneur with an embroidery trade and who will discuss with the participants about the "inputs of the world."

At the same time as Friday 24, the artisan will be given knowledge about the "protection of property design" with Roxana Pino, an anthropologist of MiCultura's heritage management.

To end this week as we highlight the creativity and surrender of those dedicated to crafts, on Saturday March 25 at the Anita Villalaz Theater from 9: 00 a.m. an Artisanal Culture Forum will be held with an issue about Inmaterial Cultural Heritage, Marketing and Artisanal Statistics. To participate in the Forum you have to sign up with: https: / / forms.office.com / r / zS4yAhH8cK

All interested parties will have the opportunity to consult the full day of activity at social networks @ miculturapma.

Data of interest:

That date, March 19, dedicated to the artisan was established by Law 11 of February 22, 2011 and was held with artisan from different parts of the country. Another reason for this ephemeric is according to the Catholic tradition in celebration of St. Joseph as a memory of his father, whose office was his carpenter.